Optimize Ad Spend with these Strategies for Cost-Effective Google Ads Campaigns

Best Practices for Google Ads: Strategies for Cost-Effective

Did you know that 92.26% of global searches take place on Google? It’s important that your business benefits from that exposure. In order to find your target audience and convert them on your offer, it’s essential to align your advertising efforts to common best practices for cost-effective campaigns. It all starts by not wasting money […]

Viirtue Connect Signature Sponsor GreenStar Marketing Takes Center Stage 

Viirtue Connect Signature Sponsor GreenStar Marketing Takes Center Stage

News alert! GreenStar Marketing is honored to be a Signature Sponsor for Viirtue Connect 2024! This is the perfect time to meet us in person and hear from us as we take center stage to talk high-impact marketing strategies in the telecom industry this year.  It’s time to immerse yourself in how to future-proof your […]

Join GreenStar Marketing at IT Expo 2024 in the Sunshine State!

Join GreenStar Marketing at IT Expo 2024 in the Sunshine State!

Meet Us There: GreenStar Marketing IT Expo 2024  Save the date! Make sure to come and visit GreenStar Marketing at IT Expo booth 761 at the Greater Fort Lauderdale/Broward County Convention Center February 13-16! Connect with industry experts, gain valuable insights, and actively participate in conversations shaping the future of technology.  A Conversation on the […]

10 Content Marketing Metrics Necessary for Success

Graphic for content marketing measurement

Let’s say you’ve worked hard on your marketing campaign, and it’s finally coming to an end. Well, I got news for you: No, it’s not. After creating, publishing, and sharing your content comes another essential step, although often forgotten: content marketing measurement.    We need to analyze the results of our content so we can learn […]

Content Strategy vs. Content Marketing – Is There a Difference?

Content Strategy vs. Content Marketing

As a business owner, you need to make decisions every day. One of these decisions should be focused on how to drive customers to your business. If you’ve been considering using content to drive new business but have become confused between content strategy and content marketing, we have good news. We can help you understand […]

10 Modern SEO Techniques to Try for 2024 

Modern SEO Techniques to Try for 2024

Kickstarting business operations in 2024 will require you to be intentional with your modern SEO strategies. Algorithms are constantly adapting to the rising tide of AI-assistant tech, and it’s critical that you’re ready for those changing algorithms. Fortunately for businesses who may need some navigation pointers when tackling this daunting task, SEO analysts have discovered […]

Everything You Need to Know About White Hat SEO Techniques 

white hat seo techniques

Honest people make good business owners. White Hat SEO techniques are the SEO techniques of real people. In contrast, cutthroat businesses that use tactics to sabotage a competitor’s site with manipulative SEO practices are called black hat techniques.  With 80 percent of marketers driving campaigns through blog posts, knowing the truth behind both white hat […]

Why Hiring a Digital Marketing Agency Will Fuel Your Business’s Strategic Growth

why hire a digital marketing agency

Companies do a lot of acrobatics trying to stay relevant. Advertising antics result in big-ticket expenses, and while the statistics on this vary a bit, Small Business Trends average them out at around $70,000 to $100,000 per year. This is almost one-tenth of the total revenue of a small business whose annual revenue is $1 […]

CVx Expo Alert: GreenStar Marketing Invites You to Connect 

GreenStar CVx Expo

After an insightful stint at the Crexendo User Group Meeting, the power trio, Donna, Sam, and Pete from GreenStar Marketing, are thrilled to attend the upcoming CVx Expo in Scottsdale, Arizona, which takes place November 14th through 16th. Buckle up for a whirlwind of innovation, collaboration, and networking as we bring our expertise to Booth […]

Ensuring Success Through Adaptability

Ensuring Success Through Adaptability - GreenStar Marketing The evolving landscape of cybersecurity threats and organizations can stay ahead of the curve

In today’s rapidly evolving market, the success of any Unified Communications as a Service (UCaaS) provider depends on their ability to adapt to the ever-changing needs of their customers and deliver value to their channel partners. At the recent Channel Partners Conference and Expo in Las Vegas, executives from leading UCaaS vendors – Microsoft Teams, […]

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