5 Big Benefits of Inbound Marketing for Telecom Companies 

5 benefits of inbound marketing

When you think of marketing, what comes to mind? Is it a ”necessary evil” expense to build your customer base? Is it a hassle to come up with creative ideas to catch the eye? What if we told you that a great marketing strategy using inbound marketing is cost-effective and easy to deploy? In this […]

Content Preferences for B2B Buyers 

content preferences for B2B buyers

In the business to business (B2B) space, it can often be tough for companies to know how to market to their audience. Should they focus on generating more whitepapers on various products? Or perhaps they should work on generating more webinars for prospective buyers? Whatever you choose, your goal is the same: generate content that […]

The RyText Revolution Realized

RyText Sales and Marketing Page Hero on desktop browser and cellphone - Picture of Header with RyText Logo at top left, Talk to an expert: (801) 997-6670, Menu: Platform, Solutions, Pricing, Blog, and Live Demo button - Center Picture of woman with glasses and afro smiling while holding a red cell phone - she is wearing a blue button up collared shirt and grey blazer with red nail polish - in the background is a red rectangle with white circles. Text says "Sales and Marketing - Beat Out The Competition. When you engage with your customers in ways they value, you're opening up your business to more opportunities than ever before. Learn more"

The Problem Sometimes the launch of a new product (RyText) requires the launch of a new website entirely! With no content and no vision in mind, we were tasked with creating a fully fleshed-out website from the ground up. Texting can easily be a useful tool in business and we needed to highlight the ease […]

Polished Performance for Axxess Networks

Axxess Networks Website Pages Preview - 6 different pages hovering on a surface

The Problem New goals often need a new look. The existing site was outdated and didn’t portray the brand correctly. Axxess Networks wanted a website that built trust with their users and encouraged action. Out Solution Our web designers, graphic designers, and content writers created a new website that elevated and reflected the professionalism and experience […]

Targeting Rich Snippets 

targeting rich snippets

When working on a valuable marketing plan, content creation and SEO are some of the most cost-effective steps you can take to ensure you are getting the best bang for your buck. As you invest your time and money into growing your organic reach, there are a few things that can make a big difference. […]

Brightlink’s Bold Growth

Brightlink Website Pages Preview - 6 different pages hovering on a surface

The Problem With growth and redirection came a serious need to shift audiences. Brightlink’s existing site didn’t reflect its new vision and market. The overall site was educational and well-thought-out but needed a major shift in site flow and content. Out Solution Our web designers and content writers created a new website that spoke to the […]

2021 Google Algorithm Updates

2021 google algorithm updates on laptop

Google updates its algorithms routinely in order to best suit the needs of its users. In 2021 there were 8 substantial Google algorithm updates that users should know about. Why should you care about these latest Google algorithm updates? When working hard to follow SEO best practices, it is important to stay on top of […]

NTS Direct Sees a 400% Increase

NTS Direct Chris Turcotte being interviewed by Donna Renee

Introduction Donna: Hi, I’m Donna Renee with GreenStar Marketing on behalf of NetSapiens, a Crexendo company. We are here in sunny, San Diego, California at the 2021 NetSapiens UGM. I am so excited to introduce you to my next guest, which is Chris Turcotte, Director of Sales from NTS Direct. One of the other relationships […]

Lead Generation for Technology Companies

Lead Generation for Technology Companies featured image gstar marketing blog

Technology can be a hard industry to generate leads. First, your employees are experts in their field whether that be data, cloud, communications, and so on, but not marketing. Second, most marketing firms know nothing about technology industries. In this article, we are going to go over a few items that marketers know that you […]