5 Big Benefits of Inbound Marketing for Telecom Companies
When you think of marketing, what comes to mind? Is it a ”necessary evil” expense to build your customer base? Is it a hassle to come up with creative ideas to catch the eye? What if we told you that a great marketing strategy using inbound marketing is cost-effective and easy to deploy? In this […]
Content Preferences for B2B Buyers
In the business to business (B2B) space, it can often be tough for companies to know how to market to their audience. Should they focus on generating more whitepapers on various products? Or perhaps they should work on generating more webinars for prospective buyers? Whatever you choose, your goal is the same: generate content that […]
The RyText Revolution Realized
The Problem Sometimes the launch of a new product (RyText) requires the launch of a new website entirely! With no content and no vision in mind, we were tasked with creating a fully fleshed-out website from the ground up. Texting can easily be a useful tool in business and we needed to highlight the ease […]
Polished Performance for Axxess Networks
The Problem New goals often need a new look. The existing site was outdated and didn’t portray the brand correctly. Axxess Networks wanted a website that built trust with their users and encouraged action. Out Solution Our web designers, graphic designers, and content writers created a new website that elevated and reflected the professionalism and experience […]
Targeting Rich Snippets
When working on a valuable marketing plan, content creation and SEO are some of the most cost-effective steps you can take to ensure you are getting the best bang for your buck. As you invest your time and money into growing your organic reach, there are a few things that can make a big difference. […]
Brightlink’s Bold Growth
The Problem With growth and redirection came a serious need to shift audiences. Brightlink’s existing site didn’t reflect its new vision and market. The overall site was educational and well-thought-out but needed a major shift in site flow and content. Out Solution Our web designers and content writers created a new website that spoke to the […]
2021 Google Algorithm Updates
Google updates its algorithms routinely in order to best suit the needs of its users. In 2021 there were 8 substantial Google algorithm updates that users should know about. Why should you care about these latest Google algorithm updates? When working hard to follow SEO best practices, it is important to stay on top of […]
NTS Direct Sees a 400% Increase
Introduction Donna: Hi, I’m Donna Renee with GreenStar Marketing on behalf of NetSapiens, a Crexendo company. We are here in sunny, San Diego, California at the 2021 NetSapiens UGM. I am so excited to introduce you to my next guest, which is Chris Turcotte, Director of Sales from NTS Direct. One of the other relationships […]
iPhone’s New Privacy Policy Will Overinflate Email Analytics Via Open Rates
When you create a marketing plan, you need to include as many avenues as possible that service your target audience. If you leave out any of the popular avenues, you may be letting a few key players fall through the cracks. Email is a vital marketing avenue, as this list should be built from leads […]
Lead Generation for Technology Companies
Technology can be a hard industry to generate leads. First, your employees are experts in their field whether that be data, cloud, communications, and so on, but not marketing. Second, most marketing firms know nothing about technology industries. In this article, we are going to go over a few items that marketers know that you […]